In this ever competitive world, having a quality product is simply not enough. Part of being a smart business owner is knowing how to sell your product or service. This is why marketing plays such a vital role in the success of your business. Once you have defined your offer, it’s imperative to conduct through market research, identify your target audience, build your visual identity, and even create your own website.
As a small business owner, you know all too well that the road to success can be a bit bumpy at times. However it’s how you avoid or surpass the pitfalls that matter. When you reach the point of selling your products or services, there are some common mistakes that can be easily made – but more easily avoided. From your social media marketing campaigns to your partnerships, we’ve identified the seven deadly sins you should never commit. Under any circumstances. Think of this as your marketing bible. In the name of advertising, competition and sales.