While your audience can follow and subscribe to all of the social media platforms that you use, a website allows them to actually get in touch with you. Your website enables you to centralize and channel many forms of communication. This includes conversations like live chat, emailing, or calling you by phone. You can take it a step further and spread your influence by starting a blog or creating a forum. A website provides an opportunity for you to present yourself and let people know a little more about the person behind the camera.